Look at things not as they are but as they can be.
Every
customer is extremely important to your Art career even the ones who
buy your lower priced Art works.
Do
not consider them as one sale only but consider them as a potential
life long buyer, that means that they are very valuable to you.
So
on that first sale make sure it is very positive memorable experience
for them.
It
has to be more than them having a financial transaction with you,
they must remember you and the great friendly service you gave them
so they will go away and talk about you and your wonderful Art.
Never
consider people as one sale, think of them as life long buyers, if
you do this you will see them as friends to be made because you are
going to know them for a long time.
Now
to do this you will need to be able to regularly contact them, so
after the transaction has taken place make sure you give them your
Artist pack so they can contact you and get their email address off
them and ask permission off them if you can send them you monthly
newsletter.
Keeping
in contact with them will allow you to keep your work in front of
them and greatly increase the opportunity for the next sale because
the profit is in the repeat business.
Most
Artists let themselves down with after sales service as they feel
that they are annoying the buyer, but if you ask permission and they
say yes then they will be anticipating your email and that’s good
for your business.
Learn
to see every customer as a potential life long buyer and friend.
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