The simple principles that this Artist used.
[Extract
from my book, “ Thoughts from an abstract life”]
One
of the most successful selling Artists that I knew, who knew how to
get peoples attention, will never show in the Met or in a National
Gallery or any big city gallery but his paintings are in lots of
homes and loved by many.
The
reason I say that he was successful is that he made a consistent
living from his art and he got peoples attention.
He
painted portraits and peoples houses and pet portraits, he knew how
to gets peoples attention and if you use the principles he employed,
I know that they will work for you.
He
was a street Artist and he would set up his easel every Sunday
outside a busy store and show his Art and paint.
His
prices were very reasonable and he sold each week and also got enough
commissions that he earned a reasonable living doing the thing he
loved the most, painting.
Now
the principles of what he did you can apply to your social media
presence, the local weekly market, the monthly Art Fair or whatever
Art show you are part of.
The
simple principles that this Artist used, knowingly or unknowingly,
worked and I believe if you apply them they will work for you, he was
in the Art business and he treated it as work.
.
1.
Consistency…. He always turned up, same time same place. If you say
you will be there, then be there.
2.
Self belief….. He believed in himself and his Art and put himself
out there.
3.
Good product…. He did good portraits and pet portraits and and
house paintings and he priced so that the customer could see the
value. His paintings were priced to sell and he gave good value for
their money.
When
value exceeds price you will sell every time.
4.
Hard work……..He always did what he said he would do, he worked
hard on his commissions. He promised long and delivered short he
never delivered late and never had excuses.
5.
Patience……...He was patient and built his business over time, it
took time to get the first sale.
Patience
is so important.
6.
He was good value……..He had good people skills, his product was
good and he sold it with a friendly smile and he was always ready to
have a chat. He was a nice guy and people liked him.
If
they like you most times they will like your Art work also.
These
a simple steps you can apply to social media or the local market, you
need to be there, be consistent, believe in your self and be patient,
it takes time.
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