The simple principles that this Artist used.



[Extract from my book, “ Thoughts from an abstract life”]
One of the most successful selling Artists that I knew, who knew how to get peoples attention, will never show in the Met or in a National Gallery or any big city gallery but his paintings are in lots of homes and loved by many.
The reason I say that he was successful is that he made a consistent living from his art and he got peoples attention.
He painted portraits and peoples houses and pet portraits, he knew how to gets peoples attention and if you use the principles he employed, I know that they will work for you.
He was a street Artist and he would set up his easel every Sunday outside a busy store and show his Art and paint.
His prices were very reasonable and he sold each week and also got enough commissions that he earned a reasonable living doing the thing he loved the most, painting.
Now the principles of what he did you can apply to your social media presence, the local weekly market, the monthly Art Fair or whatever Art show you are part of.
The simple principles that this Artist used, knowingly or unknowingly, worked and I believe if you apply them they will work for you, he was in the Art business and he treated it as work.
.
1. Consistency…. He always turned up, same time same place. If you say you will be there, then be there.
2. Self belief….. He believed in himself and his Art and put himself out there.
3. Good product…. He did good portraits and pet portraits and and house paintings and he priced so that the customer could see the value. His paintings were priced to sell and he gave good value for their money.
When value exceeds price you will sell every time.
4. Hard work……..He always did what he said he would do, he worked hard on his commissions. He promised long and delivered short he never delivered late and never had excuses.
5. Patience……...He was patient and built his business over time, it took time to get the first sale.
Patience is so important.
6. He was good value……..He had good people skills, his product was good and he sold it with a friendly smile and he was always ready to have a chat. He was a nice guy and people liked him.
If they like you most times they will like your Art work also.
These a simple steps you can apply to social media or the local market, you need to be there, be consistent, believe in your self and be patient, it takes time.




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