Turn negative statistics into a challenge to bring change.
One
other significant thing this research stated from last Saturdays blog
[ 8/12/2018] was that most Artists go into the Art business, with
little planning, little money, little understanding of who their
customer is, and they won’t spend money to get advice and help.
This
is very interesting because look at what Australian bureau of
statistics says about business, they say that 97% of all business is
small business and that 60% of small business cease operation within
the first 3 years.
I
find that a staggering figure and these are the reasons they give for
this;
+
Lack of education and awareness of their market which leads to a
quick downhill.
+
Most don’t ask for help because they think they will be ok.
+
They go into business;
-
under planned.
-
under capitalised.
-
they won’t look to spend money to get advice.
Let’s
turn these statistics around within the Art world and do the opposite
to what both these reports said.
I
take these reports as a real challenge to change our Art businesses
and to be as successful as we can possibly be.
I
don’t want us to be a statistic I want us to make a difference and
we can together change the Art world and make it profitable to be an
Artist.
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