Be creative, be innovative.

You are an Artist and you run a small business that sells your paintings, the more you can apply your creativity to that business the more successful you will be.

Most Artists do not have the money to invest into conventional methods of advertising to sell their work so we must look for unconventional methods where you can invest more energy rather than lots of money.

With you email list you must use every occasion to contact your clients with gift ideas.

Christmas, birthdays, mothers day, fathers day, Thanksgiving, look for occasions where you can send a short inspirational email to your customers offering them your speciality gift for this occasion.

Do not see it as intruding, most people buy gifts on these occasions so you are trying to help them with their selection, no hard sell just an email to say hi and show them what you are offering for Mothers day this year or other occasions.

Always send all you customers a birthday email and offer a 10% saving on their next purchase from you or if they are passing by your studio and would rather have a small painting of yours which they can pick up.

If they come for the small painting it is an opportunity for you to show new work you are doing, have a coffee and build the relationship and to give them the small gift.

Keep your name in front of your clients offering your specialised help on these particular occasions.

Be a blessing, be creative, be innovative because you are an Artist.