Simple keys to successful selling.
I
go to Art Fairs and I see lots of excellent paintings in every booth.
Paintings of every size, medium and subject, all contending for my
attention and wallet. I am overwhelmed with colour, what will get my
attention?
First
it will be the painting that captures my sight and then it will be
the Artist.
The
value proposition becomes the Artist now and hopefully she can make
me love the painting as much as she loves the painting?
Selling
is not easy, if it was everyone would be a master salesperson and get
lots of sales but it is not so.
Yet
there are a few little things that we can easily do that will help us
with selling.
Sales
are the reason you exhibit your paintings and Art works in Galleries,
Art fairs, weekend markets or busking on the street, we are doing
this because we want to sell our work.
So
what can we do that is not hard and can engage the stranger looking
at our work.
Simple
things, be very friendly and smile.
Show
interest in them and what they are doing at the event.
Always
answer questions about your Art with a short story.
Don’t
talk about yourself, just your Art work, unless asked directly.
Don’t
argue at all, if they become a problem thank them and smile them off,
you never know who is watching and maybe taking a video, you are
always on notice now days.
These
simple things of being courteous, friendly and smiling will do more
to win you a sale than anything else, because everyone wants to be
appreciated and these strangers are looking at your work, so make
them feel special and appreciated.
Simple
manners that we were taught as children, show respect, be courteous,
be friendly and have a warm smile these are simple keys to successful
selling.
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